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Find Your Next Home with New Property Portal
More than 5,000 estate agent offices are now part of a new national property website set up to rival Rightmove and Zoopla.
OnTheMarket.com launched on January 26, and Michael Nettleton, sales and marketing director at Nock Deighton estate agents in Shropshire, said interest in the site was soaring.
The site is a property portal and features hundreds of thousands of properties for sale and to rent across the UK. Many of the member offices, from over 2,500 agent firms, have moved their properties from other property websites to OnTheMarket.com.
And more of its member agents are already advertising their new-to-market properties exclusively at OnTheMarket.com at least 48 hours in advance of displaying them on any other property portal.
After just six weeks from its launch, OnTheMarket.com had more than two million unique visitors to the website.
Michael said: “It is fantastic news that OnTheMarket.com has passed the 5,000 office milestone.
“It is remarkable what has been achieved so far but this is only the beginning. OnTheMarket.com will continue to grow in size and momentum because of its clean, fresh and fast consumer search experience.
“Nock Deighton is proud to be part of this property market phenomenon, which is good news for anyone looking to buy or sell a house in Shropshire.”
OnTheMarket.com member agents commit to advertise their properties on no more than one other portal. In practice, this means in most cases removing their properties from either Rightmove or Zoopla.
Around 90 per cent of OnTheMarket.com’s members have chosen to remove their properties from Zoopla and remain with Rightmove. In a recent report, Morgan Stanley said it estimated Zoopla had lost 3,500 agents.
Every property at OnTheMarket.com is marketed by a locally-based estate or letting agent because website bosses said they knew the majority of the public recognised the benefits of having a local professional agent who could manage the sales or lettings process on their behalf.
OnTheMarket.com does not feature properties marketed by online-only “agents”.
Ian Springett, chief executive of OnTheMarket.com, said: “OnTheMarket.com hit the ground running and is now an essential destination for anyone seriously in the market for residential property.
“We have come a long way in just a few weeks and, with more than 800 new member offices already added in 2015, we are more confident than ever that we will replace Zoopla as the number two player in the market over the coming year.”
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